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OWN to Receive $50 Million Boost

David Zaslav, president and CEO of Discovery Communications, says that the company will invest $50 million in OWN: The Oprah Winfrey Network to boost its original programming. Twenty-four new shows will premiere in 2011. While the network shows mostly reruns, over the next six to 12 months, viewers will begin to see more original programming,…

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David Zaslav, president and CEO of Discovery Communications, says that the company will invest $50 million in OWN: The Oprah Winfrey Network to boost its original programming. Twenty-four new shows will premiere in 2011. While the network shows mostly reruns, over the next six to 12 months, viewers will begin to see more original programming, Zaslav says.

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